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| October 6, 2008 | |
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Restaurant Industry Consumer Research
Understanding Your Customer Base Reports
Learn how demographic trends, consumer food-and-beverage preferences, tourism and other factors are shaping the restaurant market. The typical American household spent an average of $2,434 on food away from home in 2004, according to the National Restaurant Association's Restaurant Spending report. The NRA's annual reports on trends in the quickservice and tableservice segments of the restaurant industry include some research results regarding consumers' attitudes and expectations. |
